I stopped wasting hours on messaging. You can too
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Here’s how my week used to go:
- Open a doc to “work on my About page”
- Write something decent
- Reread it the next day and delete half
- Go down a competitor rabbit hole
- Open a new doc
- Repeat
It wasn’t writer’s block.
It was decision fatigue.
I wasn’t sure:
- Who I was really talking to
- What mattered most to them
- How to phrase things without sounding like everyone else
So I just kept “refining” — without getting anywhere.
The breakthrough came when I realized the problem wasn’t my writing.
It was my lack of structure.
When I finally used the Customer StarMap™ Power Workshop, everything shifted:
- I defined one clear audience
- Listed 21 real, research-backed reasons they buy
- Built messaging around those needs, not just what I offer
- Wrote copy that felt like a conversation, not a pitch
Suddenly, writing became fast.
Publishing felt easy.
I trusted what I was saying — because I’d done the thinking first.
Messaging shouldn’t take all your time.
It should save time — by giving you reusable clarity across your site, content, and sales.
If you’re stuck in the same loop I was, check these out too:
- How to make your message sound as good as your work
- Why people trust me faster now — and how you can do the same
- How I made my messaging work everywhere without the chaos
And if you're done second-guessing every sentence,
👉 take the shortcut I wish I'd used sooner:
Customer StarMap™ Power Workshop
